Our small yet powerful guide will keep you abreast with the latest SEO tools on the market. The below list assists you with quick keyword research, proper link building, better content optimization, technical SEO, rank tracking, and backlink analysis.

Check it out:

Link Building Tools

Link building is a way in which various pages are connected to your content through a URL. Let us know about some of the ubiquitous link building tools.

Authority Spy

It is a software by Adobe Air to get information about the principal players in your segment. Not only it tells you about your top rivals, but it also helps you get connected with them. It is done by providing you links to their profiles via Twitter, Facebook, and other websites.

Buzz Stream

Another efficient way of link building is buzz stream. It is a tool designed by apartmentratings.com. It finds the best sites across the internet to fetch the links, so that link building process becomes effortless and simple.

Check My Links

Now no need to worry about broken links on your website when you have “check my links” installed. It is a chrome extension and continually scans the links and reports if there are any broken links available on the page. It makes the process of link building unchallenging and uncomplicated with utmost accuracy.

Broken Link Finder by Citation Lab

No need to wander anymore to find broken links on every page. The broken link finder search for the broken links. It searches the supplied keywords and all the broken links from the given keywords are generated and aligned in a single space.

Link Prospector by Citation Lab

A tool for good link building. Link Prospector provides you with all the necessary information. It scans the internet for the various resources like blog posts, trending news from reputed sites, and other pages. It is an excellent tool for link management.

Content Marketer

Sometimes contact information is very hard to find over the internet and can cause you a lot of trouble. No need to worry if you have Content marketer with you, this tool is very precise in fetching the contact information and it’s fast.

Technical SEO Tools

Search engine optimization tools are required to check the technicalities of the website and help in enhancement of your website to get better search engine results ranking. Some of the popular technical SEO tools are listed below-

Bing Webmaster Tools

Bing webmaster tools are packaged by Bing whose parent company is Microsoft. It strives hard to compete with Google Search Console.

If you wish to SEO on Bing, then this is the perfect tool for you. The advantage of this is that its keyword research tool is excellent.

Browseo

Browseo is a tool that exhibits the perspective of the search engine on your website. While using browseo you will know how search engine works on your site. A Marvelous tool for SEO.

Dareboost

Do you wish to reduce the loading time of your website? Dareboost can be the best option. It is an outstanding tool to reduce your site loading time. It supports various tweaking mechanisms and guides you to reduce site loading time.

Deepcrawl

Deepcrawl is a core tool for your site. It scans up your whole website and fetches out valuable information about the site. It shows up H1 tags on every page of the website along with broken links and no indexed pages.

Google Analytics

Another excellent tool from a great company. Do you wish to improve the traffic on your site? Go for Google Analytics. It has all the information regarding every click on your website that went through Google. The CTR field inside it reveals the best click rate.

Google Analytics Referrer spam killer

An impressive way to keep your GA data excessively clean. Link your Google Analytics with referrer spam killer and voila! You are good to go. All the spamming referrer websites are wiped out.

Keyword Research Tools

Keywords should be taken with utmost priority to increase the ranking of your website. Here are some of the best keyword research tools-

Scrapebox

Acclaimed as the Swiss army knife in keywords research tool. Scrapebox proves out to be the boon to keyword research. It does all from link building to keyword research.

Adwords and keyword permutation generator

One of the ways to get better page rankings in search results is by mixing up the words with different permutations. The keyword permutation generator works on the same principle of mixing up of words under different permutations resulting in better page rankings.

Answer the Public

Want to know about what people ask on Google? If so then Answer The Public can be very beneficial to you. It fetches out of all the queries arising in the search engine. It can help you judge your audience and assists you in optimizing the search result of your page.

FAQfox

It is a new tool but it can help you a lot. This tool searches out various forums and makes the list of queries asked. If you are keen about queries on a particular site, let’s suppose Quora, it will give you the results from this particular site.

Freshkey

If you don’t want to invest much in keyword research tools and want maximum out of it, then Freshkey turns out to be the ace for you. It has one time fees of $49 and offers great features. It pulls out various keywords from the leading sites such as Ebay, Google, etc.

Google correlate

Another outstanding tool from Google directly. It generates the suggestion of the keywords. It provides with the list of keywords that are often searched together depending upon our usage.

Rank Tracking Tools

Rank tracking tools are used to find out the position of the keywords. By knowing the position of the keywords, one can get better search engine optimization results. Some of the most extensively used rank tracking tools include-

Advanced Web Ranking

It is a versatile tool having a combination of two tools which are SEMRush and Authority Labs. It outperforms most of its competitors. It’s a must have audit tool for search engine optimization.

AMZ Tracker

A must have tool for those who work with Amazon. It helps in tracking ranks among Amazon network. It analyzes important parameters such as real positive reviews, the number of sales, etc.

Authority Labs

Most widely used rank tracking tool with easy to use features. It is very user-friendly and it’s very cheap. Basic plan limit is 250 keywords - it can cater the needs of all website designers.

GeoRanker

Another widely used ranking tool. Georanker is helpful if you want to track and work out with local keywords. It works with google maps as an extension. It provides with the keyword ranking in a particular place. It is used to track local keywords.

Pro rank tracker

Pro rank tracker is a tool with most structured and ordered user interface. If you have to deal with hundreds or thousands of keywords together, then this one’s the best for you. It makes groups of keywords in a very organized way.

Rank Ranger

Rank Ranger is another tool for ranking analysis of keywords. If you want a great bunch of added features in rank optimizer tool, then Rank Ranger will prove to be best for you. It can do on-page audits along with keyword research and competitor analysis.

Content Optimization Tools

Content is the heart of your website. It can be text, photos, or flash content. A content optimization tool works on this content and increases the search results rating of the site. Some of the leading content optimization tools include-

BuzzSumo

Buzzsumo gained popularity in very less time because of its effectiveness in content optimization. Buzzsumo is the best-selling and most extensively used content optimization tool. It helps a lot in finding outstanding content on the web very quickly.

Can I Rank?

Can I rank is another tool used for content optimization. It compares your page with the best-ranked page over the internet under the same niche. The keywords are used to analyze the page and generate the rank of your page.

Keys4Up

A dynamic way to boost the ranking of your page is by introducing the LSI keywords in your content. LSI keywords are used to make your content optimized. It provides you with the best suggestion of keywords that help to earn better rank and visibility.

MarketMuse

It is another content optimization tool. It optimizes your content by comparing your content with similar content available on the internet with better rankings. It guides you to use the keywords used in other content to increase your rankings.

Onpage.org

One of the best and high-end content optimization tools. It comes with a lot of neat features. One of the features includes the ability of TDIDF analysis. This study uses certain types of keywords to enhance page rankings.

QuickSprout Website Analyzer

It’s a very handy website analyzer. It works best with Google Analytics to work more efficiently and generates various suggestions that can help in better SEO rankings.

Backlink Analysis Tools

Backlink analysis tools work in the background and continuously monitor to get the most from a website. Some of the tools include-

Ahrefs

If you are looking for excessively easy and user-friendly tool, then opt for Ahrefs. It has a smooth user interface. Apart from this, it comes with an abundant number of threads updated regularly.

CognitiveSEO

Another SEO tool that is very effective in search engine optimization. It is useful in identification of harmful backlinks and enhances page ranking over the internet.

Kerboo

Among various backlink optimization tools, Kerboo offers significant advantages. Not only does it support backlink analysis but also other great features like online auditing and rank tracking. It also supports link prospecting.

Link Research Tools

It’s a backlink tool, but it stands apart from others as it has a unique feature called “link detox”. It works continuously in the background and warns about Google penalty.

Majestic SEO

It is one of the largest used SEO tools due to its regularly updated database of threads. Moreover, it comes with greatest features like “Trustflow” and “CitationFlow,” which tells about the spammy or legit website in use.

Monitor Backlinks

A well-detailed layout that offers updates on freshly acquired backlinks, page speed, and keyword rankings. It also immediately informs you about new links obtained by your competitors. Look at how it works right here:

With the above information, you can get an idea of various SEO tools and how they work. It will be a handy guide for anyone trying to get better at search engine optimization.